Hi
I find reading people’s income reports fascinating.
And not just because I’m nosy…
When I first started blogging, it showed me what was possible.
It really spurred me on to work harder.
So, for anyone reading this who’s a few steps behind me on your journey,
I hope that my income report does something similar for you.
Here’s a breakdown of my earnings for August…
Revenue:
- Site 1: $29,521*
- Site 2: Sale is in process for 6 figures
- Site 3: $3,345
- Site 4: $56
- Site 5: $113
- Total: $33,035
Read on for a more detailed breakdown including my expenses, the number of articles and page views for each site…
*Please note that the final figure for site 1 will be a few hundred $ higher due to a delay in data reporting.
Before we get onto the breakdown, it’s important to talk about expenses!
I like to keep my profit margin at around 90%.
But, there are some key things that I pay for.
My total expenses for August were:
- Domains: $8
- Hosting (BigScoots): $99
- Theme (Generate Press): $5
- Site Speed (WP Rocket): $8
- Email (MailerLite):
- Writers (In House): $3,441
- VAs (OnlineJobs.ph): $202
Total expenses: $3,907
That gives me a total profit (before tax) for August of $29,128.
Now you’re probably wondering what efforts it took to build these websites.
Because obviously, this didn’t happen overnight.
So, here’s a site-by-site breakdown for you…
Site 1 – Travel Niche
- Income: $29,521
- Age: 3 years
- Articles: 319 (33 new added)
- Pageviews: 897,924
- Monetisation: 89% ads with Adthrive + 11% affiliate
Site 2 – Lifestyle Niche
This site is has been sold for six figures and is being transferred to the new owner.
It was 85% affiliate, but I decided I prefer to focus on generating income from ads.
I’ll give you more details in next week’s email – look out for it!
Site 3 – Gaming Niche
- Income: $3,345
- Age: 19 months
- Articles: 126 (6 new added)
- Pageviews: 268,152
- Monetisation: 98% ads + 2% affiliate
- I just moved this site from Adthrive to Ezoic as a test! Was that a bad idea? I’ll update you on this in future emails.
Site 4 – Tech Niche
- Income: $56
- Age: 7 months
- Articles: 74 (19 new added)
- Pageviews: 12,258
- Monetisation: 100% Amazon affiliate
- Once this site gets some more traffic I will monetise it with ads and diversify the affiliate networks.
Site 5 – Hobby Niche
- Income: $113
- Age: 15 months
- Articles: 63 (33 deleted!)
- Pageviews: 14,253
- Monetisation: 100% Amazon affiliate
- I bought this site in June. The content wasn’t great and I have deleted around 40% of it. I’m working on improving the rest.
Once this site gets some more traffic I will monetise it with ads and diversify the affiliate networks.
My focus for September?
I’m working on my email list for my travel blog, I want to do a better job of monetising that with affiliate links.
I’m also publishing as many articles as I can on that site as the ROI is very good.
I want to get every article edited on site 5 so that I can let it sit for a while and see what happens.
And I’ll be keeping a close eye on my Ezoic experiment on site 3 to see what happens!
If all goes well, I might add Ezoic to sites 4 and 5 rather than waiting until they meet the required level for Adthrive. We’ll see!
Speak soon!
– NSL