#19 | A horse walks into a bar…

A horse walks into a bar…

He’s bad at hurdles.


I was bad at hurdles too, until very recently…

The biggest hurdle I’ve faced in growing my business from $1k per month to $30k per month?

Without a doubt, it’s been finding great writers.

That part has been HARD!

So hard, that I almost gave up on it.

For too long,

I wrote everything myself.

I was convinced that nobody else could do it as well as me.

With my business model,

Every article gets 2,000+ pageviews per month.

So the content needs to be excellent.

Lots of other publishers create thousands of okay-ish articles and hope that some stick.

But that’s just not me.

I only publish about 50 per month.

So they have to be the BEST.

So far, finding writers that are up to my very high standards has been almost impossible.

Honestly, most of my writing team is made up of ex-colleagues from the marketing departments where I used to work as an SEO manager!

I cherry-picked people who I knew were great at writing and had an interest or experience in certain niches.

The problem with this is that most of them still have their day jobs, so they can only do a few articles per month for me.

And also, I’ve run out of people to ask now so it’s not scalable at all!

If I want to grow my business, I need more great writers.

I’ve tried a few writing services with mixed results.

And I’ve also tried some AWFUL writers from places like Fiver or Facebook groups.

I swear that some of these people make a living from sending out the most awful AI-spun articles knowing that 99% of people will pay for the test article and never order again!

I was sick to death of paying for test articles that I couldn’t use as they were just so bad.

I almost gave up on scaling the business.

And then I discovered a writing service called Content Pit.

They reached out to me and asked me to give them a shot.

Honestly, I was hesitant to try yet another writing service, but I’m so glad I did!

The eight articles I ordered (10,000 words in total) were so good, I barely needed to edit them at all.

As a perfectionist, that’s super rare for me!

They were well-researched and even included links to products on Amazon and helpful YouTube videos that I could embed.

To check that the articles were as good as they looked,

I published them and then waited a couple of months to see how they would perform.

And I was impressed with that too!

One of them got 200+ views in the first month, and this is on my new DR 0 site!

google search console screenshot

By next year, these articles will bring in thousands of visits each, I’m sure.

Now the killer question…

How much do you have to pay for content this good?

Well, the 10,000-word package I ordered works out at 4.39 cents per word.

Which is a lot less than I pay my in-house writers!

If you want to test this, there’s a $49 option that gives you 1,000 words.

So I suggest judging the quality for yourself, rather than taking my word for it.

The people at Content Pit have also very kindly given me a discount code to share with you,

So be sure to use NICHESITELADY if you’d like 10% off your first order.

Happy scaling!


P.S. I do have to warn you…

If you order later in the month, there could be a delay in getting your articles back.

Just until last week, Content Pit had a delay of 5-7 business days for new customers on top of regular turnaround times because the service is just so popular.

So if you need content super fast, I’d suggest ordering sooner rather than later.

Or, just be aware that it might take a little longer.

My view on this is that if you can only have 2 out of 3 when it comes to CHEAP, GOOD and FAST… I know which two I’d pick!